How to do Meta Business Verification
Meta Business Verification is a critical process for businesses using WhatsApp Business API through DialogPay. It confirms the legitimacy of your business, unlocking advanced features such as higher messaging limits, multiple phone numbers, and eligibility for WhatsApp Official Business Account (OBA) status. Here’s a detailed guide to help you complete Meta Business Verification efficiently.
Why Meta Business Verification Matters
Meta Business Verification serves as proof of your organization’s authenticity and credibility. Completing this process offers several benefits:
Increased Trust: Verification assures customers and partners that your business is legitimate.
Access to Advanced Features: Verified businesses can unlock higher messaging limits, add multiple phone numbers, and apply for OBA status on WhatsApp.
Platform Compliance: Verification ensures compliance with Meta’s policies, providing a more secure and reliable business experience.
When You Need Meta Business Verification
You need to complete Meta Business Verification in specific cases, such as:
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Migrating your phone number to a new Business Solution Provider (BSP).
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Increasing your messaging limit for large-scale customer engagement.
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Applying for WhatsApp Official Business Account (blue tick) status.
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Adding more than two phone numbers to your WhatsApp Business API account.
Preparation Before Verification
Before starting the verification process, ensure you have the following in place:
Step1: Admin Access to Meta Business Manager
Only users with administrative rights in the Meta Business Manager account can initiate the verification process.
Step 2:Complete Business Information
Prepare for the verification process by filling out the Business Information section of your Meta Business Manager. This is to ensure that the organizational details such as your legal business name, business address, business phone number, business email address and website match with the supporting documents you provide.
Step 3: Supporting Documents
Prepare documents to verify your business’s legal name, address, and phone number. Recommended documents include:
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Business license or registration certificate.
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Tax certificate or utility bill.
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Certificate of Incorporation (for companies).
Ensure the documents are clear, valid, and up-to-date.
Step-by-Step Guide to Meta Business Verification
Step 1: Access the Security Center
Log in to your Meta Business Manager account and Navigate to Business Settings and click on the Start Verification button.
Step 2: Provide Business Details
Enter your business’s legal name, address, phone number, and website as they appear on your official documents. Double-check the accuracy of this information to avoid delays in the verification process.
Step 3: Select the Verification Method
Choose your preferred contact method for verification: Email or Number.
Ensure the contact details provided are accessible and accurate.
Step 4: Upload Supporting Documents
Upload the documents prepared earlier to verify your business’s legal identity.
Step 5: Submit and Confirm Verification
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After entering all required details and uploading documents, submit the application.
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Meta will send a confirmation code to your selected contact method (email or phone).
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Enter the confirmation code in the provided field to finalize your submission.
Once you submit your verification request, Meta will review your application. The review process typically takes between 10 minutes to 14 business days. You will receive updates through email and notifications in the Meta Business Manager.
What to do if your Approval Status is Rejected?
There may be several reasons your approval status is rejected:
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Your submission details such as organization details is incomplete
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The supporting documents are not viewable.
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The business details on legal documents do not match the details you provided during the submission.
Learn more about the reasons your business cannot be verified.
What you can do:
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Go to the Security Center to review the reasons.
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Ensure that the supporting document details match with the business info section in your MBM.
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Resubmit with additional supporting documents if necessary. Learn more about the accepted document types here.
Display Name Review
Before a display name can be approved, Meta requires that messaging limits be increased to the 1k tier (125 messages in a 7-day rolling period).
When the business verification is complete, the display name review for all phone numbers associated with your account will be automatically initiated. The display name is your business name that customers see on your WhatsApp Business profile.
You will receive an email and a notification on your MBM within 1 to 2 days about the display name approval status.
Learn more about your WhatsApp Business display name here.
Display Name Rejected: How to Proceed?
To increase the chances of getting your display name approved, it is recommended to use the name of your brand or business. Additionally, ensure that your display name adheres to these guidelines by Meta.
FAQ and Troubleshooting
If you are unable to locate the Start Verification button, follow these steps:
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Go to your Meta Business Manager
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Fill in your business information:
Legal name, Address, Website, Business phone number
Once you have filled in the required business details, the Start Verification button should become visible for you to initiate the verification process.
Completing Meta Business Verification is essential for scaling your business on WhatsApp and other Meta platforms. By following this detailed guide and ensuring accurate information, you can successfully complete the process and unlock the full potential of your WhatsApp Business API account with DialogPay.
